Working with the Center for Investigative Reporting, CCA students developed innovative strategies for telling challanging and complex stories both online and offline within the Bay Area.
Creative Sprint Prompt:
Participants in the Tech Raking hackathon received prompts that dealt with some of the toughest engagement issues for digital and community-oriented journalism. In order to craft design prompts that best expressed challenges within the field, the Center for Investigative Reporting enlisted feedback from two of its local media partners: KQED and the Bay Area News Group (BANG). These design prompts also took into consideration the role of digitization in both the consumption and circulation of news in order to promote more critical dialogue on comment platforms, which often end up as “echo chambers.”
Students were asked:
- How might CIR create new ways for people to communicate the role of guns in their neighborhoods while helping to identify root causes and potential solutions?
- How might BANG create a more participatory coverage model for its newsroom that empowers local residents to communicate about issues that may be overlooked?
- How might KQED create new ways for people across the SF Bay Area to communicate about the growth of tech organizations and the economic repercussions on their daily lives?
“The Whisper Hunters”
Marimar Suarez Penalva | DMBA
Jorge Torres Perez Palacios | DMBA
Thomas Davis | Illustration
The design team conceptualized a physical box, or "Gossip Box," that could be placed in geographical locations throughout a particular community. Each "Gossip Box" would create a physical and emotional relationship with its community that tech could not duplicate due to the challenges of organizing information over social media. They would be equipped with a set of prompts to solicit written responses from community individuals. Written responses would be routinely collected by the newsroom, cultivating community knowledge while capturing mouth-to-mouth stories.
“Story of the Gun”
Damian Wolfgram | DMBA
Ivan Yip | DMBA
Kinto Diriwachter | BFA Glass
Madeleine Maguire | Graphic Design
“Story of the Gun” designed a guerrilla marketing campaign that utilized QR code technology, allowing local residents to use their smartphone cameras to scan icons. Once the “Story of the Gun” icons were captured through the smartphone camera lens, the community member would be connected to “six degrees of conversation,” a website portraying varying perspectives on guns. Users would then contribute their personal gun-related insights while interacting with local officials, residents, and law enforcement.
After much deliberation, TechRaking jurors awarded “Story of the Gun” first place for their design. “The Whisper Hunters” was named as the runner up.
Julia Chan | Communications Manager – CIR
Andy Donahue | Senior Editor – CIR
Meghann Farnsworth | Director, Distribution and Engagement – CIR
Anna Pully | Managing Editor – East Bay Express
Lauren McDonald | Instructional Services Librarian – CCA
Ann Rich | DMBA Alum, Co-Founder and Chief Partnership/ Marketing Strategist – Kishu
Seth D’Ambrosia | MFA Alum, Designer – Ted Boerner, Inc.
Sue Pollock | DMBA Alum, Design Strategist – The Nature Conservancy
Amy Pyle | Managing Editor – CIR
Martin Reynolds | Senior Editor of Community Engagement – Bay Area News Group
Colleen Wilson | Executive Director – KQED
Allen Meyer | Creative Director – New American Media
Jessica Watson | Product Design Manager – Facebook
Cindy Butner | Marketing Director – Santa Rosa Press Democrat
David Cohn | Executive Producer – JC+
Sarah Bonk | Senior Manager, Interaction Design – Apple, Co- Founder @ Team Democracy
Erin Polgreen | CoFounder – Symbolia